Master Courses

First level Master Course in Corporate Advertising, Multimedia Communication and Event Creation

Overview (Italian website) - Master's website (Italian website)


Course Description

The master aims to provide advanced training in the fields of communication and event organization, with special reference to the digital business strategies required to prepare professionals able to take on managerial roles.

By now at its eighteenth edition, the Master boasts a great deal of experience and tradition and combines theoretical knowledge and practical applied activities, aiming to create extremely dynamic and versatile professional profiles, responding to [the new] specific requirements of the labor market.

The Master Course has a duration of one academic year and is accessible to students with a First or Second Cycle Degree, as well as other types of diplomas.

Students who graduate from this Master will be able to operate with a high-level specialization in professional fields such as:

  • Marketing and communication
  • Social media 
  • Event planning
  • Public relations
  • Press and media
  • Advertising
  • Web communication 


Key facts

  • Coordinator: Benedetta Baldi
  • Start date: March 2021
  • End date: January 2022
  • Duration: 10 months 
  • Fees: € 3980
  • CFU / ECTS: 60
  • Language: The courses are held entirely in Italian
  • Location: Department of Humanities, Via della Pergola, 58-60, Florence
  • Email: info(AT)


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